Uncategorized

marginal gains

Big Pimpin'

The concept of “marginal gains’ has been well explored and explained in recent years, especially in relation to the success of the British Cycling Team both on the Olympic velodrome and in the Tour de France with the success of Team Sky.

However, as Musto’s head of marketing Nick Houchin explains, the concept of marginal gains has been at the core of the company since its foundation.

Read on.