rapido banner 2 red

seascape banner

http://www.mauriprosailing.com/

velocitek banner 12 16

http://www.lymanmorse.com

schwab tower ad 1 15

dry uv ad 2.png

hh banner green

pyi banner ad

vela banner 2 15

http://www.crowleys.com/

fish fp 6 15

c tech 9 22

karver ad 1 14

csprit banner 2

lemon and line

farr banner ad 8 1

c & c 30 banner ad 3 8

brooklin boatyard

ner banner 3 24

west system fp banner ad 1 15

rest in pieces

epave-cheminees-poujoulat-r-644-0

Having followed Bernard Stamm and his Cheminees Poujoulat program for years, we have a few lessons to share with prospective Open 60 skippers.

1) “Win or Break” may be a silly axiom, but when it comes to sponsor exposure, nothing is truer.  And “Just Break” may be even more effective, especially when you pick the wrong designer and have no chance to win.  Proof:  Bernard and his sponsor have gotten more press since his Juan Yacht Design cracked in half on a delivery sail in December than he ever received sailing around behind the lead pack in any major race – except for when he crashed into an island.  And then again he got a lot of notice when disqualified by the Vendee Globe for outside assistance.

2)  As a follow-on to (1), if you want lots of exposure for your major race campaign, bring in JuanK to your design team.  We’re not saying that any of the recent disasters were his fault – after all, a big boat is a big project – but between the Artemis AC72 disaster, Cheminees implosion,, and Rambler 100s capsize and near-death experience, nothing can get those journalists fired up quite like a JuanK boat.

3) Nobody takes care of their boats like the French (and their kissing cousins, the Franco-Suisse like Bernard).  What American, Italian, or British skipper would spend months finding and recovering a boat that won’t even work as a garden planter? Remember during the infamous Route Du Rhum when half the ORMA 60 fleet was lost?  Only French boats made it back, often upside down and useless.  And guess what?  Some of those boats are still sailing today.  It’s no wonder the French can keep finding sponsors – the French sailors will just about die for them!  And you’ll never catch a Frenchman polluting on the ocean.  Unfiltered cigarette butts don’t count.

We joke, but only just.  Keep up with the latest on Stamm’s busted up ride here.

 

February 19th, 2014

farrier banner ad 7 12

front street ad 4 4

rbs banner ad

camet kite

fish 7 7 ad

salona side banner

nacra ad

ganz

adrena 6 20 ad

http://www.camet.com/

madmarine

fish side 6 17

ullman skip

swing keel ad.jpg_sml

uk banner ad 3 15

ewol banner ad

whitecap fp ad

nautalytics

laser rc ad

predict 5 15

hancock banner ad

hh banner purple